Comments on: The Hit Isn’t Dead, It’s Just Different

By: political humorists

political humorists — Wed, 23 Dec 2009 04:36:54 +0000

Hey very nice blog!! Man .. Beautiful .. Impressive .. I will bookmark your blog and take the feeds as well… I am placing a link on my site to yours… what “anchor text” would you like me to use?

By: David W. King

David W. King — Sat, 14 Nov 2009 19:23:45 +0000

Solid answer. Thanks for the reply.

By: Mika Schiller

Mika Schiller — Sat, 14 Nov 2009 18:10:57 +0000

David, to do that I think you still need the help of mass media because most people are still 10 years behind the curve. Most people still have no clue what Twitter is. The Web is all about niche and to reach the vast majority of people, you still do need mass media. But why would you want that? Most people in the mass wouldn’t really care about your product. It’s very hard to make money off of mass anymore because it’s saturated. If you want to make money today, you need to create something that a “small” number of people are passionate about. You cater to the early adopters. Then they talk about it to their networks. If it’s good enough (ie, Barack Obama) it may go mass. But that’s no guarantee anymore. Best to focus on grassroots because it’s doable.

By: David W. King

David W. King — Sat, 14 Nov 2009 17:40:14 +0000

Good post. Personally, what would you advise to raise a grassroots hit to authentic hit level?