I’ve got a music producer friend who told me that he could never see himself working for a fat person. I asked why. His reasoning is that, basically, if someone isn’t disciplined enough to keep their body in order, then how disciplined can they really be about their business? He tells me that the very sight [...]
Continue reading...Monday, April 27, 2009
For the last three decades or so, we were led by the music industry to believe that marketing is everything. The music industry of the last 30 years was marketing on steroids. In fact, the degree to which profits were based on aggressive push marketing was so dominant that the industry couldn’t help but come [...]
Continue reading...Sunday, March 1, 2009
If you’re an Indie music artist and you’re not already on Twitter, I really suggest you join…like, now. Why? Because rising tides lift all boats. Twitter is a rising tide. Actually, it’s more like a tidal wave. According to the State of the Twittersphere Report, each day, 5000-10,000 new people join. It’s growing like gangbusters. So why [...]
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Sunday, July 19, 2009
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